India’s First Microdrama App

Bite-sized, high-quality 1–3 min episodes.
Meals turned fast food; movies turned micro!
Quick, addictive, reel-style storytelling for India’s 650M+ smartphone users. 90% of content is now viewed as vertical, short-form dramas—available on a dedicated premium platform.

Watch Anytime, Anywhere
Episodes That Fit Your Every Free Minute

Episodes That Fit Your Every Free Minute

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Billionaire's Future Shadow

Her future reveals murder, betrayal, and revenge—as love is sacrificed for billions.

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Crorepati Murti Ki Mohabbat

Chandni night, murti ki fight–love aur mystery tight,  Love, comedy aur danger unlimited on this flight. Aa jao!

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Heart's Gamble

A wealthy heiress working undercover fights an unexpected rival for her boss’s heart.

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China’s Micro Drama Industry Growth

The micro drama industry in China has expanded significantly, reaching a market size of 50.44 billion yuan ($6.91 billion) in 2024, surpassing traditional cinema and TV with an annual growth rate of 34.9%.

Market Size (2024)

$6.91B

Annual Growth

34.9%

Users (2024)

576M

236 aired in 2024, down 33 from 2023.

TV Dramas Declined

Revenue Trends (2020-2024)

Rising Microdrama Demand

Film Box Office

“Microdramas are the new primetime TV.” – Tencent News Report

Global Expansion: From China to the World
($1.7B+ Outside China)

Top 10 microdrama apps outside China generated $1.7B+ in 2024 (Appfigures). US adoption
surges as vertical storytelling mirrors TikTok/Instagram Reels habits. Users prefer “snackable”
content over 2-hour films (NPR).

Global Revenue Growth (2020–2024)

Global Microdrama Hotspots (2020–2024)

Rising Microdrama Demand

Why India is the Next Microdrama Goldmine

Smartphone Growth

India had 650M+ smartphone users in 2024, projected to reach 1.55B+ by 2040.

Vertical Video Boom

90% of videos watched in India are vertical, yet no premium microdrama OTT exists

OTT Dominance

OTT  releases now rival theaters; microdramas fit perfectly.

Smartphone Penetration 2024 vs. 2040

Connect With Us: Be Part of the Disruption

Partner with us to redefine entertainment. Investors gain early access to a market poised to
surpass China’s $7B milestone.

Investors

Shape the future of entertainment with us.

Content Creators

Collaborate with us to produce groundbreaking microdramas.

Brands

Explore innovative advertising opportunities.

Contact Us
Join Our Team – Shape the Future of Microdramas

Be a part of the revolution in storytelling! We are looking for talented writers, filmmakers, developers, marketers, and creative minds to join us. Fill out the form below to apply.

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Meet the Team: Pioneers of the Microdrama Movement

Led by industry veterans and creative minds, shaping the future
of bite-sized entertainment.

Shashank Sharma
CEO, I.I.T Roorkee
Madhu
Creative Director/Head
Devon Lane
Head Developer
Darlene Robertson
COO
Shashank Sharma
CEO, I.I.T Roorkee
Madhu
Creative Director/Head
Sahil Arora
Executive Producer
Pankaj Sharma
Casting Director
Mayank
Head Developer
Vishal A. Bhardwaj
Edit/Vfx Supervisor

Join Our Waitlist For Free Monthly Access On Launch

Be the first to access exclusive content and updates.

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